New product development, R&D and culture: results from a multiple case study of German and Chinese innovation processes
作者: Alexander Brem Tamara Kürzdörfer
刊名: Int. J. of Product Development, 2016, Vol.21 (2/3), pp.144-174
来源数据库: Inderscience Enterprises Limited
DOI: 10.1504/IJPD.2016.078862
关键词: R&Dinnovation processesnew product developmentNPDcultureGermanyChinaresearch and developmentHofstedecultural dimensionscorporate cultureorganisational culturestrategic factorsorganisational factorsoperational factorsidea generationidea management.
原始语种摘要: Recent developments in the global economy indicate that new product development (NPD) activities are not limited to any single country; rather, they have spread across nations and cultures. This study aims to increase the understanding of NPD through an intercultural analysis by comparing innovation processes in Germany and China. Our study relates NPD and Hofstede's cultural dimensions by identifying culture-based patterns of similarities and differences between German and Chinese practices related to strategic, organisational, and operational factors. The research subjects are five international companies with research and development sites of the same business section in Germany and China. The findings reveal both culture-dependent and culture-independent factors. Most of the strategic...
全文获取路径: Inderscience 出版公司  (合作)
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关键词翻译
关键词翻译
  • development 开发
  • culture 
  • innovation 革新
  • product 产物
  • Chinese 汉语
  • multiple 多次的
  • German 德国人
  • corporate 法人的
  • China 中国
  • international 国际的