The Moderating Role of Power Exercise in B2B E-commerce Adoption Decision
作者: Abdallah K.H. AlsaadRosli MohamadNoor Azizi Ismail
作者单位: 1Othman Yeop Abdullah Graduate School of Business, Universiti Utara Malaysia,06010 UUM,Kedah,Malaysia
2College of Business Universiti Utara Malaysia, 06010 UUM,Kedah,Malaysia
刊名: Procedia - Social and Behavioral Sciences, 2014, Vol.130 , pp.515-523
来源数据库: Elsevier Journal
DOI: 10.1016/j.sbspro.2014.04.060
关键词: Adoption decisionE-businesB2B E-commerceJordanPower exercise
原始语种摘要: Abstract(#br)B2B E-commerce (B2B EC) is a technology that supports relationship between business partners. In adopting such technology, power exercise plays a crucial role. Misunderstood power exercised within B2B EC may generate unrealistic or inaccurate outcomes. Unfortunately, the role of power exercise is nearly ignored in B2B EC adoption literature. In response, using the Resources-Dependency-Theory (RDT) and Diffusion-Innovation-Theory (DIT), this paper argues on the interaction between the influence of innovation characteristics and power exercise, so as to explain B2B EC adoption. This proposition could improve understanding B2B EC adoption and help to resolve inconsistency of findings in the literature.
全文获取路径: Elsevier  (合作)
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