The Importance of Informational Contents Regarding Online Shopping
作者: Javed, Asma
刊名: International Journal of Business, Economics and Management Works, 2016, Vol.3 (4), pp.55-58
来源数据库: Kambohwell Publisher Enterprises
关键词: Online storesdetailed informationlot of time toevaluateinternet advertisement.
原始语种摘要: Purchasing from the online stores is very common now days. It is not an easiest way of shopping but also provides detailed information about the products. Online stores are rich sources of product related information. Consumers have a lot of time to think and evaluate the product before the final purchase. Population was selected from Faisalabad city and sample size was 250 respondents. Sample was selected on the basis of internet usage. A well designed questionnaire was used to collect the data from sample. The main objective of the research was how information about online markets affects online shopping attitude. Several techniques were used to analyze the Frequency, Chi –square, percentages, Degree of freedom, , Gamma, mean, P-value and standard deviation. Research has found that...
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关键词翻译
关键词翻译
  • information 报告
  • products 制品
  • stores 备品
  • about 大约
  • advertisement 广告
  • shopping 选购
  • usage 使用率
  • standard 标准
  • internet 互联网络
  • deviation 偏差