An integration model for innovative products in Korea and China: bio-based smart clothing
作者: Mijin Noh Qin Li Hyunhee Park
刊名: Int. J. of Product Development, 2016, Vol.21 (1), pp.59-78
来源数据库: Inderscience Enterprises Limited
DOI: 10.1504/IJPD.2016.076933
关键词: innovative productsfashion innovationtechnology innovationperceived benefitssmart clothingperceived enjoymentpurchase intentionTAMtechnology acceptance modelstructure modelnationalityintegration modelsKoreaChinauser acceptancebiosignalsbiomedical smart clothes.
原始语种摘要: In order to analyse users' acceptance of an innovative product in the information age, this study investigates the relationships among perceived ease of use, usefulness, enjoyment, and purchase intention of smart clothing based on bio-signal. This study considers the fashion innovation and technology innovation to understand potential users' characteristics of innovative products. To achieve objectives of this study, we carry out the survey targeting reading groups, and providing them with pictures of biomedical smart clothes. Perceived ease of use and benefit had a positive effect on the purchase intention in Korea, but did not have an effect on the purchase intention in China. The results of the difference analysis shows that the fashion innovation perceiving the Chinese customers had a...
全文获取路径: Inderscience 出版公司 

  • products 制品
  • China 中国
  • innovation 革新
  • innovative 创新立异
  • purchase 购买
  • clothing 衣服
  • smart 修]灵巧[便,敏
  • intention 意图
  • fashion 时兴