The area of the application and use of knowledge about the genitometry of healthy people are in many areas related to the fundamental problems of anthropology and human anatomy, the study and understanding of human nature, the based on biological differences of social and gender roles, gender identity problems, psychology, human culture and history. Theoretical and practical importance of the study of phallometrical indicators of men are to their importance for clinical medicine, andrology, reproductive medicine, urology, sexology and forensic medicine. The purpose of the study - reviewing of available russian and foreign scientific sources on phallometry of healthy men in terms of social and biological factors which causing their variability, the anatomical and anthropological aspects of... its study. Shown the oneness and nonsystematic research on the russian groups in contrast to the foreign studies, including a meta-analytical studies and the development of nomograms. It is shown that the studies in different ethnic and regional populations may help in solving the problems associated with subjective and objective causes of men's dysmorphophobia and the need for a comprehensive study them.